Culture
We co-create the world we want to live in through craft, impact, and soul.
Principles over pixels
We combine aesthetics and functionality to create art in service of life. Every detail is thoughtfully considered so that each pixel and line of code serves a purpose.
Enhance life—don’t distract from it
We align social impact with business success and accept our social responsibility to create a more open, resilient, and optimistic world.
Great work comes from great lives
We do our work through the lens of life, celebrating our lives in and outside of work and cultivating well-being, fulfillment, and belonging.
Creating a different kind of agency
In a time when the internet was still grappling with its identity, Arnaud Mercier and George Eid met and quickly realized that their ideals were aligned: apply modernist design principles to the web, treat our craft as interdisciplinary, and recognize that good work comes from living good lives.
Arnaud was a trailblazer in interactive design and development. George was a strategist, storyteller, and technologist. Together, they challenged the artificial distinctions between brand, experience, and technology, seeing them as one. This still holds true today.