NIKE
NIKE
2022–2024
Capturing the power of sport for all athletes
For nearly fifty years, NIKE has upheld a belief in the power of sport to break barriers and inspire athletes* everywhere. In close partnership with NIKE’s communications team, AREA 17 was tasked to create a vibrant and holistic corporate platform that celebrates the power of sport.
Working to consolidate three siloed corporate websites, our team created a centralized and singularly original platform––using our open source CMS toolkit, Twill––that brings dimension to the everyday ways NIKE serves athletes*, communities, and the world. Inspiring users with meaningful, informative content and calls to action, the improved platform also aims to empower NIKE’s in-house communications team with a refreshed editorial strategy.
NIKE About is made with Twill, our open-source CMS for Laravel.
- Brand
- Brand toolkits and rollout
- Experience
- Research and analysis
- Experience vision and strategy
- Experience design
- Design systems
- Technology
- Technology strategy and architecture
- Custom application development
- Custom interface development
- Analytics and optimization
- Cloud-native DevOps