As a Producer, Kelly is invested in the intersection of technology and design and a belief that proactive and clear communication is key to producing great work. From coordinating creative assets with designers to overseeing QA with developers, she works to create a cohesive digital presence across all user touch points, inspire superior work, and make measurable change. She believes that strong process leads to a strong product.
Prior to joining AREA 17, Kelly managed the Web/E-Commerce channel at Ledbury, a luxury menswear company. There, she wore many hats and oversaw a full site migration in 2017. She helped refine the strategy to bridge the gap between the retail and e-commerce channels. Her collegiate education began in New York at Sarah Lawrence College and ultimately graduated from the University of Virginia with a major in American Studies and Art History.
Kelly was born in Colorado and raised in Virginia so she tries to spend as much time on both sides of the U.S. as possible. When not at work, you can find Kelly exploring her neighborhood of Bed-Stuy, eating her way through Chinatown, on a weekend trip to the Hudson Valley, or meticulously curating travel guides for cities around the US to share with friends.